My startup Blog

  • How To Pitch A Startup

    I should know, I’ve won an award….. The Award This week I won ‘Best Startup Pitch’ award at our local Cork City Council business awards. Being honest, it’s a very small talent pool versus London or Silicon Valley. But still, It was a super event. And I took away a few learnings. it’s A Conversation…

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  • The Power of 1,000 True Fans

    Kevin Kelly’s advice was so true: make a small number of people OBSESS over your business. That’s what will create the ripple effect needed for success.

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  • The Many Hats of a First Time Founder

    Founders need to wear many hats. You’ve got to be willing to out in the grunt work and to love it.

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  • Embracing Simplicity: Lessons from Steve Jobs

    I remember the marketing meetings at my former corporate employer. Looking back, they made it so complex. It was all “Category development” and brand partnerships and “long term strategic planning”. That’s a world away from what I think marketing truly is. I think Steve Jobs made it so clear. Great marketeers keep it simple. Great…

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  • “Do things that Don’t scale” – 5 Case Studies

    Paul Grahams advice was timeless. Keep it simple, focus on your customers problems. Know their problems inside out.

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Documenting the high’s and low’s of life in a startup.